The widespread digitalization has left many people without a job. In spite of this, the talented employees are still hard to find and retain. That is why companies need to work hard to attract the best talent. In this article, we’ve explained how entrepreneurs can make their company more attractive to prospective job candidates in only ten steps.
Step 1: Introduce more transparency
This involves giving employees an unfiltered insight into company’s business. It involves a special type of trust that keeps the team together during tough times. The only way for teams to function in the right way is to share both challenges and successes. That is why transparency is beneficial for both employers and their employees.
Step 2: Use the latest tech
Successful entrepreneurs are constantly searching for tech tools that can simplify their business operation. There are hundreds of helpful organizational and collaboration software solutions. These include advanced shift planners and employee time clock software. Today, even the remote team members can be fully connected with the company’s headquarters by using the online collaboration tools.
Step 3: Set SMART Goals
Employees are more motivated when they know exactly what they are expected to achieve. That’s why the company management should set SMART goals for every department and every team member. Managers should set both long- and short-term goals. Long-term goals should be used for annual assessments, while short-term ones should encourage employees to improve their productivity and work speed on a daily basis.
Step 4: Acknowledge employees’ achievements
Entrepreneurs and managers should follow employees’ milestones and acknowledge their efforts and achievements. Depending on the type of the achievement they can congratulate employees or award them with raises, bonuses, and promotions.
Step 5: Gamify employees’ achievements
The gamification of employees’ tasks is the best way to motivate them to work better and harder. Even the most boring tasks, like preparing the project documentation or creating reports can be gamified and made more interesting and appealing. Managers can do this by using badges, rewards, leaderboards and other game elements. If creating a new award and achievement system seems too complicated, managers can always use gamification platforms that can be integrated with the company’s resource planning software.
Step 6: Improve office comfort
First thing’s first – Location! Location! Location! Choosing the right commercial property is key for providing your employees with the perfect working conditions. Successful companies offer comfortable offices, with good-quality office equipment and furniture. Employees who work from crowded spaces suffer from anxiety, caused by the stress pile up. Comfortable offices, on the other hand, make employees more productive. The chill out zone is very important part of every corporate office. These rooms should offer amenities that help employees to relax and initiate creative thinking.
Step 7: Introduce flexible work hours
By introducing flexible work hours, entrepreneurs cut employees’ commute costs and decrease their turnover. This type of arrangement allows employees to adapt family and business obligations. Employees who don’t work from 9 to 5 are less stressed and more creative and productive, and that is why entrepreneurs should allow them to work from home and leave their office early on certain days.
Step 8: Longer vacations
Young and talented employees often quit their jobs because they want to travel for extended periods of time. Two-week long vacation is not enough to visit and experience other continents and faraway places. That is why successful tech companies often provide their employees with extended paid or unpaid vacations. Employees respect this gesture and stay loyal to employers, who are ready to go a step further to adapt company’s business with their lifestyle.
Step 9: Ask for employee feedback
Employees are the company’s most valuable asset, and that’s why their voice needs to be heard. Company’s HR department should receive employee feedback on a regular basis and use it for organizing company’s business and update the old and inefficient work procedures.
Step 10: Work hard, play hard
The relationship between the company and its employees should extend beyond the working hours. Extracurricular activities organized by the company management strengthen employees’ sense of belonging and improves the in-office communication. Managers and entrepreneurs can organize different type of team-building excursions and take their employees to dinner, concerts, football games and clubbing.
Loyal and agile employees are the main pillar of every successful company. That is why entrepreneurs need to invest a lot of time and money in assessing and selecting the most prospective candidates. New employees should also receive training and mentorship from their more experienced colleagues.